Our potential business idea will involve a fitness centre that will incorporate a number of facilities with a specialty in
a baby centre. That would define a crèche for children whose parents have busy schedules, with the service provided 6 days a week, from 6am until 7pm. At the same time with a focus on women who are willing to shape up and get rid of their baby weight. The fitness centre will include:
· Gym
· Crèche for children
· Group sessions
· Personal training
· Classes to guide mothers to lose their baby ‘weight’
· Swimming Pool
We will need to attain a business
certificate, with a creditability sign prior to opening to portray to our new
customers of the experience we hold. It will be situated in a demographic area
that will support our services and amenities and based with easy access for our
clients. We are preferably looking
to be based in the Ellenbrook area, as it is a developing area with many new
estates, growing population and full of
families.
The fitness centre will have business insurance to ensure the security of the clients.
An advertising campaign will be dealt with thoroughly to promote the business successfully and attract our target market.
It will range from flyers, business cards, local paper and radio.
The difference between our new business project and other competitors is that we specialize in a very unique baby
centre. It will be about accommodating parents, allowing them to have time and
be able to train and unwind regardless of the children they need to be taken
care of. “Parents need a break”. It will be cheap, flexible and available for
most hours of the day. It will be a safe place for little ones to play with a
supply of toys and creative activities that way mums and dads will enjoy some
time off.
Staff will be experienced having a first aid certificate and childcare qualification. Mums can
enjoy a class workout with friends while dad can do a few laps in the pool or
work on some weights; works both ways.
Target Market:
In today’s modern society, being fit is
very popular, not just to have the best body but to take care of yourself, in
terms of doing exercise and eating right. Therefore this business will attract a
vast majority of women of all age groups. We are offering an immense
access to facilities so here is a list as to whom what each one may and/or will
apply to:
· People who are looking to lose weight in general
· Mothers with baby weight wanting to get back into shape
· Busy parents, who cannot find time, even with children to focus on their health and fitness
· Gym junkies, those who commit to fitness
· Women overweight and/or pregnant
a baby centre. That would define a crèche for children whose parents have busy schedules, with the service provided 6 days a week, from 6am until 7pm. At the same time with a focus on women who are willing to shape up and get rid of their baby weight. The fitness centre will include:
· Gym
· Crèche for children
· Group sessions
· Personal training
· Classes to guide mothers to lose their baby ‘weight’
· Swimming Pool
We will need to attain a business
certificate, with a creditability sign prior to opening to portray to our new
customers of the experience we hold. It will be situated in a demographic area
that will support our services and amenities and based with easy access for our
clients. We are preferably looking
to be based in the Ellenbrook area, as it is a developing area with many new
estates, growing population and full of
families.
The fitness centre will have business insurance to ensure the security of the clients.
An advertising campaign will be dealt with thoroughly to promote the business successfully and attract our target market.
It will range from flyers, business cards, local paper and radio.
The difference between our new business project and other competitors is that we specialize in a very unique baby
centre. It will be about accommodating parents, allowing them to have time and
be able to train and unwind regardless of the children they need to be taken
care of. “Parents need a break”. It will be cheap, flexible and available for
most hours of the day. It will be a safe place for little ones to play with a
supply of toys and creative activities that way mums and dads will enjoy some
time off.
Staff will be experienced having a first aid certificate and childcare qualification. Mums can
enjoy a class workout with friends while dad can do a few laps in the pool or
work on some weights; works both ways.
Target Market:
In today’s modern society, being fit is
very popular, not just to have the best body but to take care of yourself, in
terms of doing exercise and eating right. Therefore this business will attract a
vast majority of women of all age groups. We are offering an immense
access to facilities so here is a list as to whom what each one may and/or will
apply to:
· People who are looking to lose weight in general
· Mothers with baby weight wanting to get back into shape
· Busy parents, who cannot find time, even with children to focus on their health and fitness
· Gym junkies, those who commit to fitness
· Women overweight and/or pregnant